Close CRM vs Salesforce

We put Close CRM and Salesforce head to head across pricing, features, ratings and the type of team each one fits best.

Quick Answer

Close CRM scores 4.1 / 5 and Salesforce scores 4.2 / 5 in our editorial rating. Close CRM starts at $49/user/month and Salesforce starts at $25/user/month. See the feature comparison below for the full breakdown.

Winner

Salesforce — 4.2 / 5

Salesforce leads with an overall rating of 4.2 / 5.

Pricing Comparison

Close CRMSalesforce
Starting Price$49/user/month$25/user/month
Free TrialYesYes
Free PlanNoNo
Pricing ModelPer-user monthly subscription (tiered)Per-user monthly subscription

Close CRM starts at $49/user/month and Salesforce starts at $25/user/month. Free trial: Close CRM offers a trial; Salesforce offers a trial.

Feature Comparison

DimensionClose CRMSalesforce
Overall Rating4.1 / 54.2 / 5
Starting Price$49/user/month$25/user/month
Free TrialYesYes
Free PlanNoNo
DeploymentCloud / SaaSCloud / SaaS
Best ForOutbound and inside sales teams, Teams that sell primarily by phone, Startups with high call volume, Sales orgs wanting one tool for calls and CRMEnterprise sales teams, Complex sales processes, Large multi-product organizations
Key FeatureBuilt-in power dialer with call recordingFully customizable objects and workflows
IntegrationsSlack / Gmail / Outlook / Zoom / Stripe / ZapierSlack / Tableau / MuleSoft / Outlook / Gmail / Zoom
Features Rating4.0 / 54.9 / 5
Ease of Use Rating4.4 / 53.2 / 5
Pricing Rating3.4 / 53.4 / 5
Integrations Rating4.0 / 54.9 / 5
Support Rating4.5 / 54.1 / 5
Value for Money Rating3.7 / 53.5 / 5

Where Each One Wins

Close CRM Advantages

  • Best-in-class built-in power dialer and call recording
  • Fast list building with smart views and bulk actions
  • Unified call, SMS, email and video in one inbox
  • Excellent customer support reputation

Salesforce Advantages

  • Most powerful customization in the category
  • 7,000+ app marketplace (AppExchange)
  • Agentforce AI for lead scoring and insights
  • Unmatched depth for complex sales workflows

How to Choose

Choose Close CRM If…

  • Outbound and inside sales teams
  • Teams that sell primarily by phone
  • Startups with high call volume
  • Sales orgs wanting one tool for calls and CRM

Choose Salesforce If…

  • Enterprise sales teams
  • Complex sales processes
  • Large multi-product organizations

Best For

Close CRM

Outbound and inside sales teams, Teams that sell primarily by phone, Startups with high call volume, Sales orgs wanting one tool for calls and CRM

Salesforce

Enterprise sales teams, Complex sales processes, Large multi-product organizations

Value for Money

Close CRM scores 3.7 / 5 for value and Salesforce scores 3.5 / 5. See our full reviews of both tools for the complete value breakdown.

Final Verdict

Our verdict on Close CRM: Close is the right CRM for a specific and common team: an inside sales group that spends most of its day dialing. The built-in power dialer, call recording and unified inbox remove both tab-switching and a separate telephony bill, and the list-building tools are genuinely fast. Support is also consistently praised. The price is the barrier. At $49 per user and up, Close costs several times more than Pipedrive per seat, there is no free tier, and it makes no attempt at marketing or service. If your reps do not live on the phone, that premium buys you very little. But for outbound teams where call volume drives revenue, Close is the most focused tool in the category and the one most likely to raise reps output. Our verdict on Salesforce: Salesforce is the right CRM when your sales organization is large and complex enough to justify the setup effort and cost - and the wrong one when it is not. Its customization, ecosystem and AI depth have no real substitute once a 50-plus person team needs custom objects and territory management. Smaller teams should resist the name-brand pull: a five-person pipeline does not need a certified admin, and the total cost of ownership far exceeds the headline price. Choose Salesforce when complexity is the actual requirement, not when it is simply the default assumption.

Explore Alternatives

Not sure which tool is the right fit? Compare each one against its top competitors:

Frequently Asked Questions

How much does Close CRM cost?
Close starts at $49 per user per month for the Base plan, $109 for Startup and $149 for Professional when billed annually. There is a 14-day free trial but no free plan.
What makes Close different from Pipedrive?
Close puts telephony at the center with a built-in power dialer, which suits high-volume outbound teams. Pipedrive is cheaper per seat and better for teams that sell mostly over email or in person.
Does Close include a dialer?
Yes, and it is the standout feature. Close includes a predictive power dialer, call recording, local presence numbers and call analytics without requiring a separate VoIP integration.
Is Close worth the higher price?
For phone-heavy teams, usually yes, because it replaces a separate dialer subscription. For teams that rarely call, the premium over Pipedrive or Freshsales is hard to justify.
Does Close have marketing automation?
No. Close is focused on sales execution. Companies needing marketing automation typically integrate Close with a dedicated email marketing platform.
How much does Salesforce cost?
Salesforce starts at $25/user/month for Starter Suite, with Pro Suite around $100 and Enterprise at $175/user/month. Implementation is extra.
Does Close CRM or Salesforce offer a free trial?
Close CRM offers a free trial. Salesforce offers a free trial. A free trial lets you test core features with your own data before committing to a paid plan.
Is there a free plan for Close CRM or Salesforce?
Close CRM does not offer a free plan. Salesforce does not offer a free plan. A free plan is useful for evaluating the interface and core workflows before upgrading.
Which is easier to use, Close CRM or Salesforce?
Close CRM scores 4.4 / 5 for ease of use and Salesforce scores 3.2 / 5. Close CRM is the easier-to-learn option for most teams, though real onboarding time depends on your existing stack.
Who should choose Close CRM over Salesforce?
Choose Close CRM if your priority is Outbound and inside sales teams, Teams that sell primarily by phone, Startups with high call volume, Sales orgs wanting one tool for calls and CRM. Choose Salesforce if you need Enterprise sales teams, Complex sales processes, Large multi-product organizations. Match the tool to your primary workflow rather than the feature list, because the right fit depends on which jobs your team runs every day.

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